Last year’s success of the Kardashian Kollection - exclusive to UK label Dorothy Perkins - has seemingly excited the sisters enough to encourage them to repeat the success by coming up with their a second collaboration. Dorothy Perkins is a brand we love because they have a friendly designs for all body types. Another plus point about the brand and also the collaboration is the very sensible price point. It will still remain within the affordable range that Dorothy Perkins has come to be known known for.

Fashionese Daily was lucky enough to be given the chance to interview the Kardashian sisters behind the collaboration: Kim, Kourtney and Khloé. They shared with us the inside story of the Kardashian Kollection, and also gave us an intimate look-see into  sisters’ personal style. Shall we get on with the interview, then?

How did you decide to make this collaboration with Dorothy Perkins?

Kim: We had such a great time designing our first collection for Dorothy Perkins and got the most amazing response when it launched in Indonesia last year. We were all excited to design our first Spring/Summer collection and bring some fun new prints and styles to everyone over here.

Kourtney: The great thing about designing for Dorothy Perkins is being able to take a risk with the trends. Fashion is so different in the UK and the rest of the world to how it is in the USA, so we’re able to experiment, which is something I love to do with fashion, and then see how people respond. I think this Kollection is really well put-together and we’re all really proud of it.

How did you divide the work? Did each one of you create your own design or did all three of you work together at the same time?

Kim: It’s important to us as designers and as sisters to all work together on the designs. We each have different looks and preferences but we’re inspired all the time from trends we see on the runway to different looks we see people wearing on the streets. We’re always sending each other pictures on our phones and sharing ideas.

Khloé: We all are involved in every stage of the design process from brainstorming ideas to sitting in on all of the fit meetings to make sure everything is just right. We don’t always agree about everything, but we always work together to make sure our final designs are something we all love.

What are the key pieces and staples for this collection?

Kim: I love the printed kaftan style dress. It’s great for lounging by the pool, but also makes a great evening look paired with a fun statement necklace and maybe some gold bangles and strappy heels.

Khloé: I think the white collarless shirt is a perfect staple piece. It’s lightweight and you can style it with just about anything. For summer try wearing it open over a bikini or with shorts at night.

Kourtney: I love the cream tux jacket and shorts two-piece suit. I’ve always liked the menswear look and this is a fun, feminine twist.

Please describe each of your respective fashion styles.

Khloé: I think I’m definitely the most casual out of the three of us. I do love getting dressed up and making outfits really glam with accessories, but I feel the most sexy in jeans and a t-shirt.

Kim: I like to wear pieces that makes me feel sexy and confident, which is why we have so many amazing bodycon dresses in our Kollection. I also love timeless looks like a simple blazer with a statement necklace or a tailored pant and heels.

Kourtney: Now that I’m a mom, I still like to mix it up but definitely think more about what’s practical. I love things that are comfortable but still chic. I love to experiment with my look—fashion should be fun, otherwise what’s the point?

Tell us your most favorite piece from this collection.

Kim: My favorite piece is the white dress with the sweetheart neckline – it’s such a classic shape. Glamorous but not overly sexy.

Khloé: I love the black panelled leggings because they work for day or night and are so easy to dress up or down. Leggings are always a must have!

Kourtney: One of my favorite pieces is the vegan leather skirt that comes in black and white. It’s a fashionable, high-end style that’s affordable and fun to mix with different looks.

What is the essence of the Kardashian fashion sense & style? What makes you different?

Kim: It’s all about feeling good about yourself and comfortable in your own skin. Why buy clothes that don’t make you look and feel your best? Being able to make women of all different shapes and sizes feel amazing and stylish is the reason why we created Kardashian Kollection.

Khloé: We really just wanted to bring our own sense of style to our fans but at an affordable price. When we were in London last we fell in love with the street style—it was so different than what you typically see in the States. We have had so much fun designing special pieces for our Dorothy Perkins line that incorporate some of our favorite UK inspired looks.

What is your favourite trend this summer?

Khloé: Graphic prints are huge this season and our latest collection for DP has some really fun styles that incorporate these cool prints. I especially love our kaftans.

Kim: Color blocking last year was all about mixing brights. Then the monochrome trend really took over and definitely became a favorite of mine… bold, yet simple. We combined these two trends to create color-blocked monochrome pieces. These are really classic looks and pieces that you will literally have in your closet for years.

How would you recommend adopting this trend?

Khloé: Just have fun with your fashion. Our Kollection is feminine, flattering and versatile. Mix it up to suit your body shape and personal style.

 

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Now, all we need to do is wait for the collection to be available in store. And from what I see from the images, there are few items that I would love to have. I love the white dresses, but as you all know it could be quite tricky to wear them. But here are few other picks from the collection that caught my attention.

The Kardashian sisters have done it again! Have done what? They’ve expanded their “fashion empire” with full force.  Even though they have their own clothing line, it didn’t stop them from creating partnerships with other brands.  Now we can find Kardashian Kollection for Dorothy Perkins here in Indonesia!  I was mega excited to come to the exclusive preview two days ago.  First, the Kardashian sisters are not skinny like those models that I’ve seen so many times on the runway who are all skin and bones. What size 0? In Indonesia, we have sizes 8 – 14 (UK Size, or to make it easy S – XL).  Yay for that! Secondly, all of them are affordable, following Dorothy Perkins’ price standard which is under IDR 1,000,000.

Commenting on the partnership, Kim, Kourtney and Khloe added “We’re looking forward to expanding our line and making Kardashian Kollection available to so many more people and we’re excited to bring it to new territories”.

The collection, oh sorry, the kollection brings lots of smoky and animal prints.  And as you can see in the photos below, for black color lover out there, there’s good news, you’ll find black tops, black pants, black dresses for sure. Overall, this collection is very acceptable for my style.  Simple cutting, nothing too weird, you can look casual but still show that glam vibe. I’m eyeing the smoky print blazer by the way.

It’s hard to live a life under the spotlight of showbiz world. You should be best friends with the blitz of paparazzi. The camera hunts you down, anywhere and anytime. You’ll be under the radar of fashion police – from observers, entertainment news, to the viewers. Every superstar should be at the A-game their fashion style. They have to make sure to wear the right outfit for every event.

Do you know what’s the hardest thing in showbiz? Or in this case, what’s the hardest thing in Showbiz when you also have a celebrity sibling? The hardest thing is always being associated or compared with your sibling, good or bad. For instance, you will often hear something like, “She has a good taste in fashion and so does her sister,” or “Why is it that her sister has a weird fashion sense?”. Not that it’s any of that particular celebrity sibling’s fault, but being siblings under the same spotlight, it’s inevitable.

Talking about the stylish siblings, who are they? Here’s our list of the stylish siblings in the show business:

 

1. Kim, Khloe and Kourtney Kardashian

The Kardashian sisters need no introduction. They are BFF with the paparazzi. They never shy away from the blitz and they always show their own style. Their reality show features their closets with lots of beautiful dresses, accessories, shoes, and other stuff that I’m so envious about! They design clothing and accessories that reflect their own signature style. In late March 2012, they just announced their new brand, the original D-A-S-H which was  instantly loved by everyone.

Surprise, surprise … or NOT! That the Kardashian sister is, finally, delving into the makeup foray. If you’re so envious of their smouldering beauty, you can buy it through Ulta by this winter.

And, not so surprisingly, the signature ‘K’ for all things the Kardashians do – hence the title of this post -, stick with this new business venture as well. The color cosmetics line will be called Khroma Beauty. It’s going to be licensed by a new licensing company called Boldface. It is a company founded by beauty industry veterans, Nicole Ostoya and Coe-Hutshing, who plan to expand into fragrance, home fragrance and other beauty categories. It’s not clear whether all of these would include the Kardashians, because BoldFace wants to do licenses “on a selective basis”.

“[The sisters] wanted to share their access to luxury formulas with their fans, and our goal was to provide a prestige product range at very accessible prices,” said Robin Coe-Hutshing, creative director of Khroma Beauty and co-founder of Boldface commented on this new business venture. “We reviewed a number of  beauty and fragrance licenses prior to the Kardashians’, but the potential for creating a brand with Kourtney, Kim and Khloé stands apart because of the girls’ beauty and style, their unique connection with their fans and followers, and because they each have definitive ideas about beauty and makeup that will speak to women of various cultures and ethnicities. For us, these are the qualities of a winning brand partnership,” Coe-Hutshing added.